How To Spot Bad Links & Deciding Whether To Take Action by @Think_Traffic
Since Google’s Penguin 1.0 update launched in April 2012 (and a recent update on Oct. 4), a painful reality had dawned on us: inbound links could negatively impact on our Google rankings. Prior to...
View ArticleWas There a November 14th Google Update?
On the morning of Friday, November 15th, we woke up to a substantial one-day temperature spike on MozCast. Digging in, there were no signs of a glitch, and it seemed to hit across multiple IPs. The...
View ArticleIdentifying and Recovering From Google Penalties: Interview With Brian...
As part of our SEJ interview series, Brian McDowell of Conductor discusses how to recover from Google penalties. A lot of sites are getting hit with penalties lately as Google cracks down on negative...
View Article4 Post-Penguin Link Building Tactics Every Company Should Be Doing by...
In the first article in this series, “6 Dead Link Building Tactics You Should Avoid,” I talked about the types of links you should avoid and why some businesses still buy them. In this article, I’ll...
View ArticleSEO Discussions That Need to Die
Sometimes the SEO industry feels like one huge Groundhog Day. No matter how many times you have discussions with people on the same old topics, these issues seem to pop back into blogs/social media...
View ArticleBeware Of SEO Truthiness
When SEO started, many people routinely used black-box testing to try any figure out what pages the search engines rewarded. Black box testing is terminology used in IT. It’s a style of testing that...
View Article10 Old School Matt Cutts Videos You Need to Watch by @backlinko
When TheShortCutts.com launched a few months ago, it set off a viral explosion powder keg in the SEO world. Although only a few months old, the site’s homepage has over 900 backlinks and a Page...
View Article3 Steps to Take When You Suspect an Algorithmic Penalty From Google by...
The dreaded Google penalty. It can strike you out of the blue quickly, and is very unpleasant to deal with. In the face of plummeting web traffic, you have to pinpoint the cause and then take steps to...
View ArticleAfter Guest Blogging…What’s Left for “Safe” Link Building? by @marceladevivo
Image Courtesy of Shutterstock As link building tactics get shot down by the Big G, online marketers are left wondering what’s left. Guest blogging has been devalued, alongside every other known...
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